YouTube is synonymous with online video. With over 2 billion users every month, the video-sharing platform whose content portfolio ranges from short videos lasting a few seconds to songs viewed billions of times to news, live sports, movies and more, is unmatched.
Looking to maintain its status as the number go-to platform for videos online, YouTube is looking to make things a little easier for creators on the platform by allowing them to do a lot more than the basic functions they can access at the moment.
A new app, dubbed YouTube Create, is currently under testing by YouTube.
If it ever sees the light of day, the app will allow creators to create videos in various aspect ratios (1:1, 16:9 and 9:16) and export them in Full HD (1080p) resolution.
Making use of the timeline that is all too familiar to creators who edit their videos using various apps, YouTube Create will let creators add multiple videos and photos from their phone’s local storage, add transition effects, stickers, overlays, etc.
Capabilities like trimming and cropping clips are also available. Heck, there are filters, too.
Most importantly, the app will allow creators access to YouTube’s expansive copyright-free music library for use as background music and whatnot. Those who prefer to do so can also add music from their phone’s local storage. Creators are able to play around and adjust the volume of the background music from the app.
The app is currently available only to YouTube creators who have been invited to participate in the closed beta testing exercise. At this time, it is only available on the Android platform.
YouTube’s move comes after Instagram debuted its own in-app video editing capabilities for Reels, the short videos posted on the Meta-owned app. Unlike Instagram, YouTube is testing a standalone application. This is akin to what TikTok owner ByteDance has done with a similar app, CapCut, which is an insanely popular video editing app with direct integration with TikTok but allowing users to export apps to their local device storage or other apps.
